Table of Contents
Week 6: News and Public Opinion
Why would we expect media effects?
Terrorist Attacks and Media Consumption
Media Consumption: Top News Draws
Terrorist Attacks, Attacks on
Afghanistan and Public Opinion
Do you approve or disapprove of
the way George W. Bush is handling his job as president?
Are you satisfied or dissatisfied
with the way Mr. Blair is doing his job as Prime Minister?
Support for Military Action: Do
you favor or oppose the United States taking direct military action in Afghanistan?
Next, how important is it to you
that the president and Congress deal with each of the following issues in
the next year -- is it -- % Extremely Important
Gallup: U.S. Most Important Problem
What would you say is the most
important issue facing Britain today? + What do you see as other important
issues facing Britain today?
Possible Explanations:
“Rally around the Flag”:
Surge in Presidential Approval
Rally Effect Explanations
Values and Support for Military
Action: More Important Priority
Agenda Setting and Priming
Spiral of Silence
Two Message Model
Framing
How Frames Work:
Experiment
Frame = gains/lives saved
Frame = loss/lives lost
Using Frames
Gender and Support for War
Attacks and Framing Effects
Goals of Military Action
Media Effects Research During
Gulf War
Themes: Gulf War Coverage (Iyengar
and Simon 1993)
Frames in Gulf War Coverage
Public Support for the Gulf War
(Barbara Allen et. al 1994) Rally Effect, Framing, Priming and Spiral of
Silence
Two-message model
Role of technical jargon
References:
Content Analysis: Steps
Anti-war protests
Sampling
Coding Sheet
View from Europe: Rating Presidents
Contributing Factors to Terrorism
Do you approve or disapprove of
the way George W. Bush is handling Foreign Affairs/Economy? % Approving
Do you approve or disapprove of
the way George W. Bush/Tony Blair is handling the American/British response
to the terrorist attacks on 11th September?
How worried are you that you or
someone in your family will become a victim of a terrorist attack -- very
worried, somewhat worried, not too worried, or not worried at all?
Terrorist Attacks and Media Consumption
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